Sensory perception and consumer profile in relation to bovine meat packed in modified atmosphere packaging

  • A. C. Puel Universidade Federal de Santa Catarina - UFSC, Departamento de Zootecnia e Desenvolvimento Rural, Santa Catarina - SC, Brazil
  • S. R. S. T. Carvalho Universidade Federal de Santa Catarina - UFSC, Departamento de Zootecnia e Desenvolvimento Rural, Santa Catarina - SC, Brazil https://orcid.org/0000-0002-7303-3714
  • M. C. Pereira Universidade Federal de Santa Catarina - UFSC, Departamento de Zootecnia e Desenvolvimento Rural, Santa Catarina - SC, Brazil https://orcid.org/0000-0003-4491-5977
  • L. Pickler Universidade Federal de Santa Catarina - UFSC, Departamento de Zootecnia e Desenvolvimento Rural, Santa Catarina - SC, Brazil
  • A. R. Sperandio Universidade Federal de Santa Catarina - UFSC, Departamento de Zootecnia e Desenvolvimento Rural, Santa Catarina - SC, Brazil
  • A. L. F. Lima Universidade Federal de Santa Catarina - UFSC, Departamento de Zootecnia e Desenvolvimento Rural, Santa Catarina - SC, Brazil https://orcid.org/0000-0002-8525-5031

Resumo

The objective of the present study was to evaluate the influence of the socioeconomic profile of 338 people who answered questions about knowledge, consumption, determining factors in the acquisition, frequency of consumption, place of purchase, evaluation of general aspects by the consumer and repetition of the purchase of beef packed with modified atmosphere packaging (MAP). The generalized linear model methodology, GENMOD, was used with a probit link function to test the interaction of the questions with the socioeconomic profile and for all significant variables. The risk was calculated using the odd ratios (OR) with a confidence interval of 95%. Only age and education influenced consumers' disposition regarding the questions raised in the questionnaire. Most of the people who answered the questionnaire had never consumed any product packaged with MAP, but they are very interested in trying it out. Among consumers who had already consumed some product packaged with MAP, the vast majority consumed beef. Consumers over the age of 50 showed a greater tendency to consume beef with MAP more than once a week. Appearance was the main factor for decision making during the purchase and the supermarket is the main place of purchase of the product. The vast majority of consumers liked and would buy beef packed with MAP again.

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Publicado
19-08-2020
Como Citar
Puel, A., Carvalho, S., Pereira, M., Pickler, L., Sperandio, A., & Lima, A. (2020). Sensory perception and consumer profile in relation to bovine meat packed in modified atmosphere packaging. Boletim De Indústria Animal, 77, 1-10. https://doi.org/10.17523/bia.2020.v77.e1480
Seção
QUALIDADE DE PRODUTOS DE ORIGEM ANIMAL